Network marketing :

Network marketing is also called Multi-level marketing ,it is a business strategy  that includes  a  multilevel structure of interconnected individuals that generate money through direct sales or new membership affiliation.
Direct selling method in which independent -agents serves as distributor of goods and services and encouraged to build and manage their own sales force by recruiting and training other independent agents.

It is model to grow that promotes the creation and enlarge of networks by direct selling of companies to grow the business.


What is direct selling?

Direct selling refers to  selling goods or services directly to consumers either at their home, online or where they work and it consist of single level marketing in which a direct seller earn money by buying products from a parents organised and selling them directly to consumers.

Characteristics of network marketing :


1: Cost-effective strategies:

The most factor for successful network marketing business is cost-effective plans .Cost-effective method or processes bring the greatest possible advantage or profit when the amount that is spent is considered.

2: Sustaining ability :

It is the very vital key features of successful network marketing businesses is staying power.
Network marketing business that have the ability to growth there multi level marketing.

3: Make compensation system:


''Compensation system'' means the system followed by the direct selling entity to compensate the direct sellers.
The system provides mode of sharing of encouragement ,profits and commission ,and including financial and non financial benefits by the direct selling entity to the sellers periodically.

4: Hierarchy system : [ Sacred + Rule ]

A hierarchy system is an organised structure in which goods are ranked according to level of importance.It can links entities either directly or indirectly and either vertically  or diagonally .
Hierarchical links can expand ''vertically'' upward or downwards by multiple of links in same direction and following the path.
Hierarchy is one of the organizational form exist that are both alternative and complementary.
                               

        
   

5: Accountability :


Accountability  refers to the responsible or answerable for each and every action toward their works and bring that happen and can give a satisfactory output. Marketing accountability refers to the use of matrices to link a firm's marketing action to financially relevant outcomes and growth gradually.

 The  accountability allows marketing to take responsibility for gain or loss from investments in marketing and to demonstrate the financial contribution of particular marketing programs to the overall financial objectives of the firm.

6: Always provide the latest and right  technologies and information.